Unlocking Career Opportunities

In today’s competitive job market, a well-crafted LinkedIn profile can be your ticket to unlocking countless career opportunities. With recruiters and employers increasingly turning to LinkedIn to identify top talent, optimizing your profile has become an essential step in your job hunting journey. In this guide, we’ll walk you through the key strategies to ensure … Read more

5 Proven Strategies to Master Radio and TV Sales Like a Pro

In today’s ever-evolving digital landscape, mastering the art of radio and TV sales remains a pivotal skill for any marketing professional. With the right strategies, one can leverage these traditional mediums to amplify brand visibility and drive significant revenue. Here are five indispensable techniques to excel in the realm of radio and TV sales. Understand … Read more

How to Format Your Resume for Applicant Tracking Systems and Keyword Searches

In today’s competitive job market, crafting a resume that catches the attention of both human recruiters and technology-driven Applicant Tracking Systems (ATS) is essential. With companies receiving hundreds of applications for a single job opening, your resume must be optimized for human and machine readers. In this post, we’ll explore strategies to format your resume … Read more

Mastering Interview Techniques: A Guide for News Anchors and Radio Hosts

Interviewing is a crucial skill for news anchors and radio hosts. A well-conducted interview can captivate audiences, provide valuable insights, and leave a lasting impression. However, conducting a successful interview requires more than just reading off a script or asking basic questions. In this article, we will explore essential interview techniques tailored specifically for news … Read more

Execution During Interviews

Interviews are common on AM/FM and podcast shows. A great guest can sometimes be an audience draw. However, Nielsen data shows that most radio interviews are a tune-out. Imagine that your show is a rocket headed to the moon and interviews are a giant, smoking crater where your show plummeted nose-first into the ground. The … Read more

The Ritual That Makes Working From Home Way Less Stressful

I never thought I’d miss working from the office. Even before the pandemic, I preferred working from home. I loved avoiding the stinky, crowded subway. I loved the flexibility to work in my pj’s. I loved having my own space where I wouldn’t be interrupted by other people or distracted by the office around me. I … Read more

7 Ways Employers Can Support Working Parents During the COVID-19 Pandemic

Since the start of the COVID-19 pandemic, working parents have cobbled together patchwork child care strategies—many of which probably involve lots of screen time and plenty of stress and guilt. Online school in the spring gave way to a summer of camp closures. And now, as COVID-19 cases surge across the United States, parents are eyeing an … Read more