KHQ-TV
NonStop Local(KHQ,Inc.)
DESCRIPTION
Position Title: Director of SWX & Community Experiences
Position Status: Full-time, non-exempt
Position Pay: $28.85-$33.65 Pr./Hr. DOE
About this Role
The Director of SWX & Community Experiences leads the growth of SWX, a NonStop Local brand, into a destination for sports, information, entertainment, and community connection. This position turns strategy into action by creating experiences, building partnerships, developing original franchises, and generating new revenue opportunities that strengthen the relationship between NonStop Local and the communities we serve. Success in this role requires disciplined execution.
Working companywide across Marketing, Sales, News, Sports, Digital, Production, and Community Relations, this role ensures every initiative supports our overarching mission of Content Connecting Community while reinforcing SWX as The NonStop Local Pulse of the Community.
Primary Responsibilities
- Develop and execute the annual strategy for SWX, a NonStop Local brand, including planning and workflow.
- Create original programming, community initiatives, live events, and audience experiences that differentiate SWX from competitors.
- Coordinate with the Director of Strategic Partnerships for branded content, experiential marketing opportunities, and non-traditional revenue streams.
- Lead integrated marketing campaigns that build awareness across television, streaming, FAST, YouTube, social media, digital, radio, and community outreach.
- Collaborate with News, Sports, Marketing, Digital, and Community teams to maximize cross-platform storytelling and audience engagement.
- Identify trends, partnerships, and growth opportunities that strengthen the SWX brand while expanding audience reach.
- Develop and maintain annual, quarterly, and monthly content, event, and promotional calendars aligned with strategic priorities.
- Serve as the steward of SWX brand standards, ensuring consistent messaging, voice, and visual identity across all platforms.
- Supports additional strategic initiatives, organizational priorities, and special projects as assigned by the Senior Director of Audience & Marketing to ensure NonStop Local remains responsive to changing business opportunities and community needs.
Professional Standards
This role exists for one reason: Create experiences, partnerships, and content that competitors cannot replicate because they are rooted in our people, our communities, and our relationships. The Director is expected to demonstrate leadership, creativity, accountability, and sound judgment while representing our company in the community. The successful candidate is collaborative, organized, innovative, and capable of managing multiple complex projects while maintaining the highest standards of professionalism and brand stewardship.
Performance Measurement
This position is accountable for achieving established quarterly and annual KPIs supporting audience growth, community engagement, brand awareness, cross-platform collaboration, and non-traditional revenue in alignment with the company's strategic plan.
Qualifications & Skills
- Experience in content production or media environments.
- Strong communication and storytelling skills.
- Ability to collaborate across departments.
- Working knowledge of digital and social media platforms.
- On-camera hosting ability preferred
- Understanding of content optimization and schema-based workflows preferred.
- Ability to manage multiple projects and deadlines.
- Must be able to lift and carry up to forty pounds of equipment.
- Must have schedule flexibility to work nights and weekends as needed.
What we offer:
We are a family-owned and operated multi-business organization with a heart for the community we serve and our employees! We set you up for success by providing the necessary tools and training needed to succeed in your position. This includes:
- A friendly, supportive, and professional team atmosphere
- Competitive wages and benefits including Medical, Dental, Vision, 401K matching, Employee Assistance Programs, and so much more!
- We believe work/life balance is key to continued success. We offer Vacation days, Sick Time, Paid Holidays, Floating Holidays, and more!
For detailed information regarding benefits, vacation, sick, and holiday time, please copy and paste the following link into your browser:
What Next? If you want to be part of our winning team and live & work in the beautiful Pacific Northwest, email your cover letter, resume to Luke Thoburn, Director of Employee Development at mailto:[email protected] or the Senior Director of Audience and Marketing, Traci Zeravica at [email protected].
Don't forget: Complete your application at https://cowlesco.vistahrms.com/ complete all required fields, and upload any supporting documents such as a resume, cover letter, references, and examples of work! At the end of your profile creation, simply pick the position(s) you would like to apply for and press "submit." It's that easy!
If you already have a company profile, log in and update your information where necessary, then apply to the open requisition.
If you need assistance with creating or logging into your candidate profile, please email [email protected] and an HR representative will respond as quickly as possible.
At Cowles Company, we are committed to providing equal employment opportunities to all qualified individuals. Our commitment to equal employment opportunity is unwavering, and we strive to create an environment where everyone feels empowered to contribute their unique perspectives and talents. We believe that together we can build a brighter future for our employees and our organization that enriches our organization, drives innovation, and fuels our success. Employment decisions are made without regard to race, color, religion, sex, national origin, age, disability, marital status, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by applicable federal, state, or local law. We comply with all applicable laws governing nondiscrimination in employment and strive to maintain a respectful, professional workplace where individuals are evaluated based on merit, performance, and business needs. All candidates selected for hire will be required to submit to a background check.
Drug Testing, including THC, applies to safety-sensitive positions.
Position open until filled.
JOB EXPERIENCE
- Experience in content production or media environments.
- Working knowledge of digital and social media platforms.
- Understanding of content optimization and schema-based workflows preferred.
REQUIREMENTS
- Strong communication and storytelling skills.
- Ability to collaborate across departments.
- On-camera hosting ability preferred
- Ability to manage multiple projects and deadlines.
- Must be able to lift and carry up to forty pounds of equipment.
- Must have schedule flexibility to work nights and weekends as needed.
ADDITIONAL INFO
What we offer:
We are a family-owned and operated multi-business organization with a heart for the community we serve and our employees! We set you up for success by providing the necessary tools and training needed to succeed in your position. This includes:
• A friendly, supportive, and professional team atmosphere
• Competitive wages and benefits including Medical, Dental, Vision, 401K matching, Employee Assistance Programs, and so much more!
• We believe work/life balance is key to continued success. We offer Vacation days, Sick Time, Paid Holidays, Floating Holidays, and more!
For detailed information regarding benefits, vacation, sick, and holiday time, please copy and paste the following link into your browser:
NonStop Local Benefits
HOW TO APPLY
Email your cover letter, resume to Luke Thoburn, Director of Employee Development at or the Senior Director of Audience and Marketing, Traci Zeravica at [email protected].
Don’t forget: Complete your application at https://cowlesco.vistahrms.com/