• Full Time
  • Anywhere
  • Applications have closed

KXAN

Nexstar Media Group,Inc.

DESCRIPTION

KXAN’s advertising team is adding an experienced Digital Media Planner and Strategist to support our growth!  If you're hard-working and love being part of a winning team we want to hear from you!


JOB EXPERIENCE

  • Works with Account Executives and Clients to develop and execute go-to-market marketing and advertising strategies and tactics that result in meeting and exceeding campaign goals.

  • Establish, maintain, and grow meaningful relationships with internal teams and client teams.

  • Research client products, services, and current strategies to identify new opportunities for marketing and advertising campaigns.

  • Ability to articulate benefits of various advertising platforms including Broadcast Television, Programmatic, OTT/CTV, Search and Social, and other emerging ad tech tactics and platforms.

  • Proven ability to work in a fast paced and deadline oriented business.

 Requirements & Skills:

  • BA or BS in Business Marketing, Advertising or Communications preferred

  • 3+ years of digital marketing or media sales preferred

  • Solid Knowledge of web analytics tools like Google Analytics, Adobe Analytics, etc.

  • Significant knowledge of the local digital marketing services product offering and effective use for clients

  • Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment

  • Effective communication and client presentation skills

  • Ability to interact with high-level decision makers

  • Ability to execute in an organization through collaboration and a consultative process

  • Excellent follow-up, strong organizational skills and attention to detail

  • Proven ability to meet and exceed sales goals

  • Meaningful contributor in sales meetings on digital marketing topics (ex. best practice sharing, industry trends)

  • Be an effective partner with the market's sales team in generating digital revenue


REQUIREMENTS

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across television, streaming and digital platforms, including nearly 300,000 hours of original video content each year. Nexstar owns America’s largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 212 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, America’s fastest-growing national news and entertainment cable network reaching 70 million television homes, popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including The Hill and BestReviews, are collectively a Top 10 U.S. digital news and information property. In addition to delivering exceptional content and service to our communities, Nexstar provides premium multiplatform and video-on-demand advertising opportunities at scale for businesses and brands seeking to leverage the strong consumer engagement of our compelling content offering. For more information, please visit Nexstar.tv.


ADDITIONAL INFO

EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.


HOW TO APPLY

Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar

https://nexstar.wd5.myworkdayjobs.com/en-US/nexstar/details/Digital-Strategist_REQ-31209?locationRegionStateProvince=fc77e3a1ab36487f9646d14f7242dd77&locations=bb4234a7e07a01143666a73c704da24c