DESCRIPTION

The Digital Sales Manager is responsible for directing digital sales efforts for all station digital and digital marketing services.

Develops and executes sales strategies which result in exceeding revenue targets in digital by vertical and by accounts
Works with Account Executives and clients developing results driven marketing solutions across multiple platforms
Attends sales calls with Account Executives to develop new accounts and maximize existing accounts
Be an effective educator/trainer both internally and externally on digital tactics, benefits, and trends
Assists with the recruitment of talented sales professionals
In partnership with the Local Sales Manager, prepare and lead sales meeting.
Prepares budgets and approves budgeted expenditures
Works closely with Accounts Receivable and sales team to maintain current and collectible agings
Acts as a backup for the Local Sales Manager on an as needed basis
Manage Digital inventory and effective pricing
Performs other duties as assigned

JOB EXPERIENCE

Requirements & Skills:

Bachelor’s Degree in Marketing, Advertising, or equivalent combination of education and work-related experience preferred
Minimum three-year experience in Sales, preferably in the Digital field
Current knowledge of digital ad technology, online ad serving, 3rd party research skills such as ComScore and Google Analytics
Fluency in English; with excellent communication skills, both verbal and written
Occasional travel required; available to work extended hours if needed