• Full Time
  • Anywhere

Monroe,LA-El Dorado,AR

Nexstar Media Group,Inc.

DESCRIPTION

The Digital Media Sales Account Executive is responsible for generating digital revenue through the strategic selling of our digital marketing services offerings.


JOB EXPERIENCE

  • Serve as the sales marketing lead driving revenue from digital marketing services for clients across all channels — mobile, tablet and web
  • Develop and execute go-to-market sales strategies that result in exceeding revenue targets in Digital Marketing Services
  • Responsible for delivering and marketing a powerful suite of local digital marketing products and services
  • Develop local sales strategies in major industry verticals (auto, medical, etc.)with clear goals and measurable objectives that can be tied to revenue growth.
  • Establish, maintain and grow relationships with advertisers and agencies 
  • Position and pre-sell all opportunities to highlight the benefit and value proposition in the marketplace
  • Consistently communicate with clients on all business activity
  • Complete knowledge of the market and competitive landscape
  • Utilize a consultative sales approach to develop strategic understanding of client’s business and marketing needs
  • Meet and exceed performance management targets for account activity and revenue generation
  • Establish key relationships within the local business community in order to effectively build and maintain ad revenue vs. budget

REQUIREMENTS

  • BA or BS in Business, Marketing or Advertising preferred     
  • 5+ years of digital media sales and marketing experience preferred
  • Significant knowledge of the digital advertising landscape including Paid Search, Programmatic Ad buying, Social Media Management, Mobile Strategy etc.
  • Motivated, enthusiastic, self-starter who can work effectively both independently and in a team environment
  • Effective communication and client presentation skills
  • Ability to interact with high-level decision makers
  • Ability to sell through a consultative sales experience
  • Ability to sell a vast array of products
  • Excellent follow-up, strong organizational skills and attention to detail
  • Proven ability to meet and exceed sales goals and secure revenue goals
  • Interest and passion for digital trends and how they relate to the media/ broadcast industry
  • Strategic thinker with strong ability to translate complex ideas into succinct, and compelling sales narratives
  • Resourceful, self-motivated and a skillful multI-tasker
  • Strategic foresight
  • Valid driver’s license with an acceptable driving record

ADDITIONAL INFO


HOW TO APPLY

Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar

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