DESCRIPTION

The CBS affiliate WRBL-TV in Columbus, GA seeks a dynamic Sales Account Executive. The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

Implements strategies to consistently grow revenue and exceed revenue goals.
Establishes credible relationships with local business community.
Makes sales calls on existing and prospective clients.
Maintains assigned accounts and develops new accounts.
Prepares and delivers sales presentations to clients.
Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
Provides clients with information regarding rates for advertising placement in all media.
Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
Works with clients and station personnel to develop advertisements.
Performs other duties as assigned.

JOB EXPERIENCE

Requirements & Skills:

Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
Minimum one year’s experience in sales, preferably in the media field.
Valid driver’s license with an acceptable driving record.
Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

REQUIREMENTS

You must have your own car along with a Valid Driver’s License and Good Driving Record.

Pre-Employment Background Screenings are required.

ADDITIONAL INFO

EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

HOW TO APPLY

Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar

https://nexstar.wd5.myworkdayjobs.com/en-US/nexstar/details/Sales-Account-Executive_REQ-32416