3 Goofs in On-Air Conversations
What are the most common mistakes we hear in ensemble television, radio, and podcast shows? Here are the top three
The Basics Of Lowest Unit Charge
The 2020 general election promises to be one of the most consequential in modern U.S. history. The Lowest Unit Charge
Why Talent Matters More Than the Station
Those who don’t know history are bound to repeat it. One of my favorite radio stories from the 1940s may
HOW TV NEWS WINS AT PODCASTING
The future of local television involves podcasting. Some stations repurpose newscast audio into downloadable shows while stations like WTTG in
Will Your Podcast Get Your Pants Sued Off?
It is exciting to hear more local television and radio stations producing podcasts. But I often find myself waving a
Listeners Prefer Humans To Machines
Every morning in 6th grade, I listened to Monty DuPuy, Greenville’s favorite on-air personality on WFBC-FM. Monty had a jabbering
Five Coronavirus Strategies for Radio
Once upon a time, your radio show or podcast talked about something other than the COVID-19 pandemic. Today your listeners
No Time for A Temper Tantrum: How to Handle the Kidvid Transition Period
With the adoption of the new Children’s Television Programming Rules Report and Order in July of 2019, the Federal Communications
Coaching the Worst Show in the World
Imagine great news: you have just been hired as a program director or news director! Then the bad news: your
How to Know If You Talk Too Much
Think of your airtime on a radio show or podcast as you would dollars in your 401k; Invest more in
Improving On-Camera Body Language
Today, everyone is on-camera. Competitive radio and podcast hosts now also have a video presence, executives are presenting on video
Why We Love The Haters
A Beautiful Day In The Neighborhood hit theatres this month with Tom Hanks as beloved children’s TV icon Fred Rogers.
Ten Ways to Become a Household Name
Listeners bond with their favorite radio and podcast personalities like a friend or family member. Like any relationship, a first
Why Won’t They Hire You?
You applied, they responded and you nailed the interview. And then… nothing. Broadcast media job searching can be exasperating. Consider
Five Ways to Avoid Over-Coaching
Coaching is not one size fits all. As a news director, program director or operations manager, consider how to give just the right amount of feedback for each performer, show and situation.