Sales Leader – Marketing Sales Manager

  • Full Time
  • Anywhere

Traverse City,MI

Sinclair Broadcast Group

DESCRIPTION

WPBN/WTOM/WGTU/WGTQ has an exciting opportunity for a Marketing Sales Manager for our Sales Department.


JOB EXPERIENCE


REQUIREMENTS

Sinclair Broadcasting and Compulse integrated Marketing seeks a dynamic Market Sales Manager to help lead our team in Traverse City, Mi. This individual is a forward-thinking leader who specializes in digital process management, and both pre-sale and post-sale efficiencies. This includes mentoring and managing a Digital Sales Coordinator as well as a team of Marketing Consultants. They will also work directly with the General Manager and one other Market Sales Manager in coaching and mentoring the sales team, providing consultative multi-media advertising solutions for local and regional clients. Experience in managing a large number of digital campaigns is required, along with a strong, work ethic, a positive attitude, and superior communication skills. Spot TV management and execution is an additional function of this role.     

Be part of leading a team and taking Sinclair’s sales force into the future of advertising in paid media.

In this position you will:

  • Be the leader in process management from pitch-to-pay, business reviews and helping ensure that our sales team runs as efficiently as possible
  • Be a change agent in redefining a traditional Media Sales role
  • Maintain a thorough knowledge and understanding of our digital solutions and the process required to launch and optimize those solutions
  • Train & manage Digital Sales Coordinator, ensuring campaigns launch accurately and in a timely manner, and are optimized for performance against clients’ KPIs
  • Communicate and collaborate with other departments at the station as well as Sinclair and Compulse leadership and teams
  • Assist the General Manager, Market Sales Manager and MCs with strategizing multi-media advertising solutions for local, regional and national clients
  • Assist with client facing Business Reviews as needed
  • Assist in training and motivating sales personnel
  • Create and execute strategies and plans to support revenue goals by establishing annual, quarterly, and monthly plans that align with station budgets
  • Help effectively price spot inventory and manage order flow
  • Provie and assist with Corporate reporting

Requirements

  • Five years’ experience in Digital Management
  • Hands on digital sales and operational background required
  • Working knowledge of current Digital Interactive and Social Media products
  • Ability to balance a significant portfolio of TV and digital products
  • Capacity to learn new products and adapt to change in a fast-changing advertising environment
  • Effective relationship building, customer service, communication and negotiation skills
  • Strong, energetic and positive leadership skills
  • The ability to coach, mentor, and motivate a diverse group of support and sales team members
  • Excellent written and oral communication skills
  • Ability to work in a challenging, faced-paced environment
  • Word, Excel, PowerPoint, SELL/Zendesk, Wide Orbit, and STRATA experience preferred

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!


ADDITIONAL INFO


HOW TO APPLY

Sinclair Broadcast Group

https://edyy.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_2002/job/7505