Local Account Manager-12606

  • Full Time
  • Anywhere

WZZM

TEGNA, Inc.

DESCRIPTION

The Account Managers (AM) on our team are charged with creating & managing the ad solutions that are sold by Account Executives (AEs). The Account Manager becomes a key point of contact for our clients and coordinates the full efforts of all the internal team members involved in the fulfillment & execution process to help our clients achieve desired business results and receive a strong ROI.

Responsibilities:

  • Daily interaction with existing agency and direct client business; this responsibility includes management and stewardship of client schedules on television and online, regular tracking of client audience delivery, merchandising the station and generally providing a high level of customer service.
  • Prepares presentations including TV avail- package, sports, specials and any other recommendations for recurring or new business.
  • Partners with designated Account Executives with maintenance of contracts, make-goods, and overall customer service
  • Works with all departments in the station to fulfill sponsorships and promotions.
  • Works with Traffic Department as necessary to facilitate accurate scheduling of customers’ traffic.
  • Able to make decisions and solve problems independently on behalf of designated Account Executives.
  • Understands TEGNA and station’s products, processes, and services in order to articulate to clients, when appropriate.
  • Partners with designated Account Executives to develop new/incremental revenue
  • Partners with Digital Sales Specialists on the execution of digital campaigns sold by designated Account Executives. This includes ensuring all digital campaigns are executed on-time, accurately booked and trafficked, and regularly monitored to ensure successful delivery and communication.
  • Responsible for identifying trends and opportunities to improve product conversion and overall campaign performance.
  • Sets up new customer accounts, contracts, order entry, and revisions. Checks for accuracy.
  • Self-motivation and willingness to work as a team player are essential attributes. Creativity, flexibility, and ability to change with our industry are also keys to success.

JOB EXPERIENCE


REQUIREMENTS

Requirements:

  • Detail oriented
  • Able to meet deadlines in fast-paced environment.
  • Self-starter that can work well with a team.
  • College degree strongly preferred
  • Travel: Rarely: less than 10%
  • Work Environment Set: Office: normally performed in a typical interior/office environment
  • Physical Demands Set: Sedentary work: Involves sitting most of the time; walking, lifting, bending, standing, etc.

 

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 63 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit http://www.TEGNA.com.

 

TEGNA requires all employees to be fully vaccinated (as defined by the CDC) against the coronavirus.

 

EEO statement:

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information. TEGNA complies with all applicable laws related to accommodations.


ADDITIONAL INFO

We are an Equal Opportunity Employer and value the benefits of diversity in our workplace.


HOW TO APPLY

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