Digital Sales Manager

  • Full Time
  • Anywhere


Nexstar Media Group,Inc.


The Digital Sales Manager is responsible for directing digital sales efforts for all station digital and digital marketing services.


  • Develops and executes sales strategies which result in exceeding revenue targets in digital by vertical and by accounts.
  • Works with Account Executives and clients developing results driven marketing solutions across multiple platforms.
  • Attends sales calls with Account Executives to develop new accounts and maximize existing accounts.
  • Be an effective educator/trainer both internally and externally on digital tactics, benefits, and trends.
  • Assists with the recruitment of talented sales professionals.
  • In partnership with the Local Sales Manager, prepare and lead sales meeting.
  • Prepares budgets and approves budgeted expenditures.
  • Works closely with Accounts Receivable and sales team to maintain current and collectible Agings.
  • Acts as a backup for the Local Sales Manager on an as needed basis.
  • Manage digital inventory and effective pricing.
  • Performs other duties as assigned.


  • Bachelor’s Degree in Marketing, Advertising, or equivalent combination of education and work-related experience preferred.
  • Minimum three-year experience in Sales, preferably in the digital field.
  • Current knowledge of digital ad technology, online ad serving, 3rd party research skills such as ComScore and Google Analytics.
  • IAB and/or Google AdWords certification a plus.
  • Proficiency in Microsoft Office products required.
  • Experience with Wide Orbit, Matrix, Strata, ComScore and AdMall are a plus.
  • Fluency in English; with excellent communication skills, both verbal and written.
  • Occasional travel required; available to work extended hours if needed.



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