Augusta,GA
Nexstar Media Group,Inc.
DESCRIPTION
Excited
to grow your career?
We value our
talented employees, and whenever possible strive to help one of our associates
grow professionally before recruiting new talent to our open positions. If you
think the open position, you see is right for you, we encourage you to apply!
Our people
make all the difference in our success.
Take the digital media industry by storm! WJBF-TV,
a Nexstar Inc. owned ABC affiliate in Augusta, Georgia is looking to hire a
full-time digital account executive. We offer a competitive salary,
attractive benefits, effective training, and an exhilarating work environment.
JOB EXPERIENCE
The Digital
Account Executive must demonstrate a passion for digital advertising and
possess a creative and dedicated approach to uncovering digital media
opportunities with regional digital agencies and direct clients.
The Digital
Account Executive (DAE) will report to the Digital Sales Manager and will be
responsible for aggressively pursuing digital media advertising sales with
local direct clients and with interactive and traditional advertising agencies.
The DAE will sell all of Nexstar’s suite of digital products including display,
social media, sponsor content, video, SEM and SEO.
Specialized
Knowledge/Skills/Abilities:
- Understand competitors,
continued education and awareness of digital media trends. - Ability to obtain customers by
cold calling, networking, prospecting, and successful negotiations. - Ability to make decisions and
solve problems, while collaborating with teammates, utilizing all
resources available. - Strong oral, problem solving,
communications, writing, negotiation, and presentation skills. - Must be well organized, display
a professional demeanor, exude high energy, and show attention to detail. - Must be a confident, flexible,
multi-tasker, and be able to work independently. - Understanding of google
analytics and Google Ad Manager
REQUIREMENTS
Education/Experience: Bachelor’s degree preferred. 3+
years of Digital or Media Sales experience preferred and demonstrate sales
methodologies.
Principal
Duties & Responsibilities:
- Generate new leads by making
cold calls, calling on inactive accounts, prospecting new business
opportunities while maintaining strong relationships with existing
accounts. - Identify and understand the
clients’ advertising needs and develop ideal marketing solutions. •
Create and deliver customized sales presentations in person, via phone
and/or via webinars. - Drive sales growth within
assigned territory. - Meet or exceed sales goals by
utilizing creative resources to achieve results. - Provide creative and innovative
solutions for customers utilizing industry trends, selling techniques and
digital product knowledge.
Training/Equipment: Comprehensive working knowledge of
digital media, internet properties, inventory, and sales tools.
Physical
Demands & Work Environment:
Must be able
to juggle multiple tasks from multiple sources at one time and will work on
multiple projects simultaneously in a fast-paced office environment.
The Employee
in this position must be able to stand, sit, conduct telephone conversations,
use electronic mail, write letters and memos, conduct face-to-face discussions
with individuals or groups, make decisions without supervision, make decisions
that impact the results of co-workers, work near others, and work indoors in
environmentally controlled conditions. In addition, the Employee must be able
to handle, control or feel objects, tools or controls. Repetitive movements are
required. Work may be conducted in extremely bright or inadequate lighting
conditions.
ADDITIONAL INFO
NOTE: This job description contains the basic requirements for the position and is NOT intended to be a complete list of responsibilities; other duties may be assigned.
HOW TO APPLY
Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar